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Q1: Describe Commerce Server 2002 in ONE sentence?
Use Commerce Server 2002 to rapidly build highly scalable and reliable global online business solutions that optimize customer and partner interaction, increase revenues, and drive smarter business decisions.
Q2: Name 3 high-level capabilities of Commerce Server 2002?
1) SMART, GLOBAL, ONLINE BUSINESS:
Provides everything you need to engage and manage a global network of customers and trading partners, conduct business in multiple languages and currencies, and empower business users to make smarter business decisions while maximizing the effectiveness of your online business.
2) NEXT GENERATION DEVELOPMENT EXPEREINCE:
Delivers optimal flexibility and speed for building or extending powerful Web services–enabled online business solutions more quickly and with fewer lines of code than ever before. A natural complement to MS Visual Studio® .NET, Commerce Server 2002 is now more accessible for developers who want to take advantage of its prebuilt business components and tools which support both COM/ASP and MS ASP.NET development.
3) MISSION CRITICAL ABILITIES:
Commerce Server 2002 builds on six years of experience delivering the scalable, high-performance, mission critical solutions enterprise customers need. Numerous reliable online business solutions have been delivered with powerful, easy to use management tools that minimize maintenance time and total cost of ownership.
Q3: SMART, GLOBAL, ONLINE BUSINESS: List key points 1, 2, 3, and 4
1) PERSONALIZED INTERACTION:
Build loyalty with your business partners and customers by interacting with them in their own language and currency and by tailoring the experience for their specific profile through personalized content delivery and customer-specific catalogs.
2) BROADEST REACH SALES and MARKETING:
Extend the reach of your business through multiple channels such as online trading communities and buyer procurement systems, market-specific catalogs, catalog syndication, and remote purchasing.
3) CONVENIENT BUYING:
Make it fast and easy for your customers to find what they want and complete purchases with sophisticated cross-catalog searching and flexible order processing.
4) TARGETED MERCHANDISING CAMPAIGNS:
Increase sales and awareness with effective Web or e-mail merchandising and advertising targeted to individuals or groups through the use of rules-based campaign management and predictive cross-selling.
Q4: SMART, GLOBAL, ONLINE BUSINESS: List key points 5, 6, and 7
5) STREAMLINED SUPPLIER INTEGRATION:
Reduce time, costs, and complexity through standards-based product and order exchange with suppliers and simplified multivendor catalog aggregation.
6) E-BUSINESS INTELLIGENCE:
Make smarter decisions to drive more effective customer interaction, sales, and marketing through sophisticated analysis and predictive business intelligence tools.
7) BUSINESS MANAGER EMPOWERMENT:
Empower your business managers to respond quickly to changing customer and business needs by using intuitive tools for managing customer and partner profiles, personalization rules, product catalogs and pricing, merchandising and advertising campaigns, and e-business analysis.
Q5: NEXT-GENERATION DEVELOPMENT EXPERIENCE: List key points 1, 2, and 3.
1) SCALABILITY:
Commerce Server 2002 is proven and supported at the highest scale points—from millions of users and products to thousands of catalogs with gigabytes of data—and fully supports both scale-up and scale-out configurations.
2) HIGH PERFORMANCE:
Built-in caching and performance optimizations that fully take advantage of MS Windows® and SQL Server and ensure fast response times for your customers—even during peak load times.
3) MANAGEABILITY:
Powerful and extensible tools to simplify configuration, deployment, and management of your online business.
Q6: NEXT-GENERATION DEVELOPMENT EXPERIENCE: List key points 4, 5, and 6.
4) PROVEN HIGH AVAILABILITY ARCHITECTURE:
Powerful and extensible tools to simplify configuration, deployment, and management of your online business.
5) SECURITY:
Supports multiple authentication methods, standards-based data encryption, and role-based user access to protect sensitive data.
6) PRESCRIPTIVE BEST PRACTICES:
Site administrators can take advantage of the Commerce Server community on the MS TechNet site for experience-based best practices to deploy secure, high–performance, scalable, and reliable e-business solutions.
Q7: MISSION-CRITICAL ABILITIES: List key points 1, 2, and 3.
1) RAPID TIME to BENEFIT:
Delivers customizable pre-built components, database schema, and management tools for online business, along with starter applications and a community of industry–leading third-party solutions to facilitate development and reduce overall costs of ownership.
2) INTEGRATED DEVELOPMENT EXPERIENCE:
Tools and resources are tightly integrated with Visual Studio .NET to provide an intuitive and integrated e-business programming environment.
3) XML WEB SERVICES for ONLINE BUSINESS:
Easy to connect your online business to customers, partners, and communities by supporting the .NET Framework to enable the delivery of core e-business systems as XML Web services.
Q8: MISSION-CRITICAL ABILITIES: List key points 4, 5, and 6.
4) MAXIMUM FLEXIBILITY:
Because Commerce Server 2002 supports both classic COM/ASP and ASP.NET development, developers have the flexibility to build solutions using the tools that best suit their needs today and support those tools as they evolve.
5) INTEROPERABILITY:
'Rip and replace' is not an option for most businesses. The modular approach of Commerce Server 2002 and its comprehensive XML Web services support businesses to extend their existing e-business infrastructure while easily integrating with customer, partner, and internal systems.
6) BROAD-REACH DEVELOPMENT COMMUNITY:
Extends MSDN® with extensive tools, code samples, reference guides, discussion groups, and best practices specifically designed for e-business developers.
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